strategic planning

The Deep Flaw in MBB Strategic Planning

When I first started recruiting for consulting jobs, an interviewer at Bain shared a story (arguably a legend at this point) about how Bain (or it might have been McKinsey) was asked to advise Motorola on whether or not they should enter the mobile phone market. As you might know, Motorola eventually dominated the pre-smartphone [...]

Why Good Strategic Planning Sucks

Strategic planning involves making decisions to allocate time, money and focus in the present to achieve an outcome in the future. Resource constraints make strategic planning necessary and useful. If you had unlimited funds, people, and time to invest, you don’t need strategic planning. You would simply decide to pursue all options simultaneously without any [...]

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